Style Sashays for Good


South Coast Plaza retailers showcased high style at Firebrand's first runway show.

By Christopher O. Schulz | Group Publisher

Leading-edge fashion arrived at the Montage resort as Firebrand Media presented the premiere of “Laguna Style,” (see the video) a fashion show and reception attended by more than 250 guests on Oct. 21.


Guests sampled creations by the Montage chefs, along with specialty drinks featuring Tequila Ocho, Right Gin, and Kubler absinthe, and bid on silent auction items that benefited SchoolPower, a charity that has provided support for Laguna Beach school programs for 30 years.


Afterwards, the guests were treated to a runway show. Sixteen models wowed the audience with La Perla lingerie, extraordinary jewelry from Mikimoto, and head-turning fashions from Saks Fifth Avenue.


“We are thrilled to bring some of South Coast Plaza’s leading luxury retailers to Laguna, and to have such an enthusiastic reception from the community,” said Chris Schulz, group publisher of Firebrand Media, owner of the Indy. “Look for more in the future!”




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